How Tricolor used animated videos to grab attention and excite their audience with new possibilities?

The Challenge

Tricolor has been a technology innovator for more than a decade, distancing themselves from competitors by leveraging their strength in data and analytics.

The company wanted to convey this message through its video.

The target audience was investors, lenders, and strategic partners in North America who were looking for highly analytical, data-driven solutions.

Financial Services being a competitive market, Tricolor wanted to differentiate their offering and engage their viewers.