B2W Blog

5 Tips to Get the Perfect Explainer Video Voice Over

Written by Anshu Thakur | Aug 25, 2018 7:00:00 AM

Animated Explainer videos rely on engaging visuals and a simple and concise message to capture their audience’s attention.

Once you have got the perfect voice for your explainer video to deliver it to your audience. And that’s where a voice actor comes in!

 

The explainer voice over needs to be recorded before the animation process can start. Getting the right voice may not always be easy.

There are many challenges a Voice artist may face while lending his voice for your explainer video. By knowing the exact tone you want, you could make the entire process a lot easier.

But this is just one tip; there are many others you should know to get the perfect explainer video voice over. 

In this short blog, we’re going to shed some light on these tips. 

So, let's get started!

Here are some useful tips for getting the perfect voice over for explainer videos.

1. Get An Artist with The Right Accent for Explainer Videos

This is pretty basic. The accent you choose for your video depends entirely on your customer base and its ethnicity.

If you are launching a product in Asia or Africa, make sure the artist has a local accent. Not only would your customer base find it easier to relate to and understand, but they are also prone to find you more trustworthy.

2. The Explainer Video Voice Over Should Appeal to the Target Audience

The artist should also speak in the language of your target audience’s age bracket Animated Videos.

If you are pitching to boardroom suits, being too casual and using a lot of slang may be disadvantageous. Conversely, sounding too formal would appear uptight to blue collar decision makers.

3. It Should Follow the Mood and Style of Your Corporate Video

The explainer voice over is after all, along with the music, simply the audio track of your corporate video.

It should correspond to the video’s tone and content. Where the video rely on humorous situations and exaggerated 2D/3D animation, a somber and serious tone will be out of place.

Check out our blog on using FAQ videos to maximize customer engagement.

4. Make Sure the Keywords Are Emphasized

For the same reason, to match the visuals it becomes important that the voice has the requisite emphasis on certain words and phrases.

These are normally keywords or jargon that are being reenforced visually on the screen. The right intonation at different points while reading out the script is necessary.

The product name, those witty punches, those sarcastic one liners; they should be treated well.

5. Make Sure That the Pitch and Tone Are Easy on the Ear

And finally, your ears are the ultimate judge. Does it sound right? Is it pleasing to your ears? Is it easy to understand? The only answer to such questions should be yes. 

Conclusion

And that brings us to the end of this blog! 

Now you’ve got the know-how to make a voice over that perfectly matches your explainer video. 

Just remember to consider the key elements—accent, appeal, mood, style, pitch, and tone—so everything resonates with your target audience. 

With these tips in mind, you’ll be all set to deliver the perfect explainer video voiceover!