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Check out the Best Animated B2B Infographic Video Examples in our detailed compilation + breakdown here:
But if you want to check out individual examples and what makes them so effective, read along.
When you want to tell great visual stories using your data and knowledge, animated infographic videos are the best fit for your business. These videos help explain facts and figures in an engaging manner.
Sometimes companies that shy away from using cartoon animation prefer this style, especially for their video marketing.
So whether you are making an animated corporate video or an explainer video you can effectively use this style to tell great stories.
However, as simple as this style looks it is often difficult to conceptualize.
Fret not, we’re here to help with our ever-expanding and most updated list with some of the best infographics videos on the internet!
Here are some effective and interesting infographics from brands that you should go through for inspiration:
Pricing: $4000 to $6000 per minute
Data security is a major concern for businesses—they wouldn’t want any unauthorized person to take a peek at their most confidential files, right?
But more importantly, you do not need data security to be this overwhelming ordeal that frustrates customers.
This infographics animation video from Metomic plays into this pain point by assuring businesses that it understands the fear of losing data, the chaos that data breaches bring, and how, as a security company, their solution can give IT businesses peace of mind.
It uses 2.5D animation and infographics to reinforce the idea of how Metomic helps protect your data. You are shown your files, drives, and data in infographic form.
You also see employees working without fear, thanks to Metomic. They have used human characters to address a human problem—this is what makes the video so relatable.
As an animated explainer video, it has a voiceover that effortlessly guides viewers on how Metomic’s most powerful feature ‘The Human Firewall’ works.
Complementing the narration, we have engaging, relevant animations playing on the screen.
It is among the great infographic examples on this list because of how it makes a technical offering so easy to understand with the right visuals and script.
Pricing: $10000 to $12000 per minute.
You do something for years, get familiar with it.
And suddenly a system comes along, showing the shortcomings of your old ways.
Slack understood this when it came to using email for collaboration between enterprise teams but didn’t take the obvious route to bashing email.
In this video, it positioned itself as a way to enhance communication, not as a way to eliminate all existing ones.
By understanding the emotional aspect of a business, it ensured that its users felt comfortable enough to trust the brand, just like the reliable solutions they use for corporate communication.
Using the movement of hundreds of 3D balls in wall crevices, Slack shows how their enterprise messaging software simplifies communication using Channels, making collaboration easier.
But the animation played another critical role in this video.
They show the chaos, overwhelm, and challenges that come with email right from the beginning.
And as the video reaches its end, the animation becomes more orderly and builds an association with Slack to show how their offering turns chaos into order in a matter of seconds.
The fluid-like movement, where preexisting channels broke, balls jumped into other channels, and some merged, was beautifully executed.
The illustrations used felt like a sensory party for viewers. This is truly a good infographic video.
Pricing: $9000 to $10000 per minute.
This video from Arrow Electronics makes one feel like they are floating in space, listening to a celestial pronouncement.
It’s a great example of how storytelling can show impact and transformation from the end-user’s perspective versus the direct user.
The way a simple page unfolds—taking us from a rocket launch that put a man on the moon to a comet and how mankind can now communicate with one 6 billion miles away, and finally to the idea of what this brand offers—real possibilities over inflated promises.
In this 30-second B2B explainer video, the brand pitches the idea of how one thing leads to another and how the vision of a brighter future takes shape.
Instead of diving into tech jargon, nitty-gritty details, circuits, and wires, they focus on the bigger picture and the transformation of the end-user.
By doing so, they tap into the aspirational side of their target audience. They highlight how they provide guidance, find solutions, and connect people with technology to make their lives better.
This eye-catching video brilliantly integrates motion graphics, infographics, and the illusion of 3D with 2.5D animation.
Pricing: $5000 to $7000 per minute
What if I say…
A lot of black space, minimal text, some neon elements, and a voiceover are all you need for a good infographics marketing video.
I just said it, but Logitech did it with this video. They made a conversational and effortlessly communicative video with minor elements.
The synergy of animation and music works to create a feeling of ease while watching the video, which works extremely well for this brand. Since Logitech claims to make user-friendly products that keep people at ease, this approach is quite clever.
As humans, we all know the importance of voice—the things we say and how we say them matter, especially in meetings. But when meetings happen remotely, there can be obstacles to effortless communication.
This is why Logitech and Shure teamed up to pair top-of-the-line audio with premium video. It ensures that whatever you are trying to communicate is conveyed aptly.
Pricing: $2500 to $4500 per minute.
“What are businesses looking for? The next big idea—one that can change how companies grow and how communities flourish.”
Using this as the opening line, this infographic animation video from FiveTran immediately grabs the attention of its target audience. Then, it gets straight to the point.
It explains that to access these game-changing ideas, businesses need to gather data from various sources, use different tools, and analyze multiple trends. It’s a tough challenge, but there’s a way to work around it.
Fivetran uses motion graphic videos and the analogy of electricity to simplify the complex concept of data centralization and how it can be the solution businesses are looking for.
It takes an abstract, intricate topic and makes it relatable. The visual storytelling and infographic design proves that even without flashy effects, a video can effectively convey its message.
Pricing: $6500 and $8500 per minute.
Estate planning is quite a sensitive topic, and brands related to it often use scare tactics or guilt-trip viewers into availing their services in their marketing campaigns.
But Northwestern Mutual ditched that strategy and took a fresh approach—one that’s perfect for sensitive topics.
They didn’t alienate the audience, they weren’t preachy. Instead, they simply acknowledged how important planning is and gave viewers a gentle reminder to think about the future.
The video starts by stating that over 40% of Americans with significant wealth have a fully developed estate plan, but if you don’t have one yet, you’re not alone.
That reassurance instantly makes viewers feel comfortable, letting them know it’s okay not to have it all figured out.
Then, through infographic elements and a clever visual metaphor—representing the viewer as a white ball navigating through various shapes and situations—the video mirrors real-life scenarios.
As the narration unfolds, it explains the importance of estate planning, how an advisor can help, and how it supports succession, adjustments, and legacy building.
By identifying a logical problem, they appeal to their customer’s minds. And with animation, they take care of the emotional aspect which plays into their customer’s intuition and heart.
In other words, they’re not just giving viewers what they want, they’re making a point to feel their viewer’s dreams, frustrations, and desires to be better.
And then differentiating their offering to show that Northwestern Mutual can give them the results they’re looking for.
The tone of voice, the warmth and sincerity, the puzzle-like movement, and the apt brand colors all come together to create an impeccable marketing video.
Pricing: $10000 to $12000 per minute.
“Hey, we get why you're frustrated, and we have a solution for it”
B2B businesses love being assured like that.
Amperity uses the same approach in this infographics explainer video.
They directly acknowledge the struggle businesses face in making sense of their customer data—how it can bloat budgets and derail timelines.
Once the brand has the audience’s attention, it swiftly positions its patented approach to converting data into customer records as the solution.
There’s no denying that data, customers, and business processes all need visualization.
But the bigger picture is all about transformation. Your users must see themselves change into better consumers with your offering making that reality possible for them.
They need to feel like they are the hero of your B2B explainer video’s journey.
That’s how you make your brand message memorable and your product persuasive.
This video executes this quite smartly. It starts with a 3D Rubik’s cube, transforming into different shapes that match the narration.
The transitions are seamless, like when a cube effortlessly fits into a crevice, revealing a mail icon, or when a light particle ascends to a cloud, making it glow.
Effortlessly showcasing both the business and technical aspects using abstract objects is a lesson worth taking from this video.
Pricing: $4000 to $6000 per minute.
Brands that understand the magic of their brand identity and incorporate it metaphorically into their marketing videos stand out.
Take SCUBA Analytics, for example—it is a continuous intelligence platform designed to unify customer experience management and analytics in real time.
But instead of using conventional visuals, it takes an unexpected yet fitting approach with 2.5D animation.
Drawing from its name, the brand immerses viewers in an underwater world to illustrate how its platform seamlessly translates customer interactions into continuous intelligence.
The video starts with the line: "Every customer's digital journey has a sea of data connected to it."
Then, suddenly, we’re underwater, exploring stunning 2.5D animation infographics and visualizations of SCUBA Analytics' offerings.
This seamless transition between words and visuals is truly impressive.
Different aquatic animals and plants are incorporated to explain complex concepts, the visual information flows like water, and the narrator delivers it in a soothing, almost mythical tone—all of which make this video an absolute delight to watch.
Before you even realize it, you’ve been watching for 55 seconds and it ends—it’s that engaging.
Beyond its captivating visuals, the video perfectly addresses a key pain point for CX teams—the frustration of static visualizations failing to keep pace with real-time events.
More importantly, it positions SCUBA Analytics as the ideal solution to overcome this challenge.
Pricing: $10000 and $12000 per minute.
What better way to explain blockchain than by using literal blocks—small, 3D, colorful, moving, millions of blocks?
Tezos literally thought of that and created this 3D animation video.
They used a visual metaphor to initially introduce what blockchain essentially is, then zoomed in on how evolving frameworks can become complicated when change is needed.
Finally, they positioned themselves as a blockchain designed to be different from its counterparts—one that simplifies this complexity.
Using dynamic blocks, they represented their platform and effortlessly explained how their technology works without getting lost in jargon.
Videos covering topics like cryptocurrency and blockchain can be instantly skipped if they don’t grab attention quickly.
This is especially true for blockchain video production, where keeping the audience engaged throughout is crucial for conveying complex information effectively.
Tezos understood this, which is why they stimulated our senses with abstract elements and motion while keeping the explanations clear and simple with a calm voiceover.
Their goal was to make their audience care about their product and they hit the mark using the power of infographics animation.
Beyond the motion, the vibrant colors, patterns, and background music complemented the overall video and reinforced its message. It is truly among the best animated infographic examples out there.
Pricing: $2000 to $3000 per minute.
Starting with strong kinetic typography animations, this simple 2D animation video from Google Workspace highlights the pain points of global retail teams that are spread across various time zones, locations, and languages—making collaboration a tough nut to crack.
But not anymore, thanks to G Suite from Google—an industry-leading productivity solution that helps teams collaborate on ideas, goals, feedback, and insights.
But how do you make overwhelmed enterprise teams believe in your offering?
Simply telling them isn’t enough—it’s about showing them. That’s exactly what Google pulled off with this infographics video.
It brings G Suite to life—demonstrating how Google Sheets can function as a sales dashboard and how teams can collaborate in real time using chat.
It uses infographics to show how some tools in the suite help visualize data with graphs.
Through screencast animation of other tools in the suite, it highlights the broader range of tasks you can accomplish with G Suite.
Instead of just explaining what G Suite can do, the product explainer video lets you experience it—making its potential feel real.
Plus, beyond the engaging, popping text guiding viewers through the video, the voiceover seamlessly walks us through the multitude of actions possible with G Suite.
When the message is this rich, overwhelming it with complex graphic design and elements would be counterproductive.
This video strikes the perfect balance, making it one of the best infographics videos on the list.
Your brand offerings often involve complex information that you need to convey to your target audience, but standard video elements can sometimes fall flat. This is where animated infographics come into play.
They make information easier to understand and more engaging to watch. Instead of overwhelming viewers with raw data, numbers, and lengthy insights, they use custom visuals that align with the narration, providing the right context and clarity.
Sometimes, animation is the best (or only) way to visually explain certain concepts. Moreover, people naturally enjoy watching animations—it grabs attention, keeps them focused, and makes learning more enjoyable.
Overall, animated infographics improve comprehension and help viewers retain information long after they've watched the video. That’s why you should use infographics.
But wait, this was just a short teaser of their effectiveness. If you want to explore the full extent of their benefits, then this blog discussing the advantages of animated infographic videos is a must-read for you.
Here’s how you can use animated infographics for different purposes:
Just like any other type of animation video, the process starts with solid research about your target audience, product, market trends, and key insights.
Once that’s in place, the next step is to create a script that tells a clear, engaging story. The final script is then used to create a storyboard to map out visuals.
After that, the video is animated in the chosen animation style. At this stage, your animation company will develop illustrations to simplify complex data.
Next comes post-production, where a fitting soundtrack and voiceover are added, followed by final editing. Finally, the animated video is carefully reviewed, and any necessary changes are made. And voilà—your animated infographic video is ready!
This was a basic rundown of the process, but if you want to dive deeper, click on the linked blog. It discusses how to make infographics videos in extreme detail.
There’s no fixed pricing rule for this. It entirely depends on your video content, complexity, delivery timeline, and the type of infographic maker company you choose.
Our animated video production company offers competitive pricing for such videos.
Depending on the complexity of the animation, the price ranges between $2400 and $4800 for a 60-second video.
For example, a simple flat infographic costs $2400 for 60 seconds, while a 2.5D style can cost around $4,800 for the same duration.
Again, it depends on the complexity and subject matter of the video.
To give you a general range, our infographic video maker company takes around 4 to 8 weeks for a 60-second animation project.
After exploring these great infographic examples, you’ve likely realized that tech, SaaS, financial, or any complex offering isn’t actually hard to understand—it just needs the right visuals to make it clear and engaging.
Spoken data fades quickly, but when presented through simple graphs, dynamic motion figures, and easy-to-compare charts, it becomes memorable and impactful.
If these examples have inspired you, why not incorporate infographics into your videos?
They can make data visualization easier, boost clarity, enhance engagement, and help you deliver your message to a wider audience.
Give it a try!
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